The profile of decision-makers at Ready For IT
Which decision-makers do you meet at Ready For IT?
Ready For IT is not just another IT trade fair.
It is an event designed to enable you to meet genuinely qualified IT decision-makers.
Here, you won’t be meeting anonymous visitors.
You’ll be engaging with people leading concrete IT projects who are currently making short- and medium-term decisions.
A deliberately selective model
Ready For IT deliberately limits the number of guests to 400 IT decision-makers from French ETIs.
This cap ensures:
- a carefully managed balance between supply and demand;
- a high level of engagement;
- well-structured meeting schedules.
Unlike generalist IT trade shows, Ready For IT prioritises the quality of interactions over the quantity of guests.
Decision-makers selected on the basis of identified projects
Each guest is pre-screened.
To take part, CIOs, CISO and CTOs provide details of:
- their current IT projects;
- their investment priorities;
- their decision-making timeframe.
The result: one-to-one meetings tailored to real needs, rather than passive monitoring.
You will meet decision-makers with the authority to make decisions and approve investments.
Projects already underway. Budgets already in place.
Ready For IT does not bring together decision-makers who are merely observing passively.
They come with specific projects and decisions currently under consideration.
To date for the 2026 edition:
- over 300 projects have been submitted
- more than 200 projects have an investment budget of over €50,000
- nearly 120 projects exceed €100,000
The key point: over 220 projects are expected within the next 6 to 12 months.
Decision-makers are in the active decision-making phase.
They are not here to gather information. They are here to compare, challenge and select their partners - you.
A snapshot of the economic landscape of French ETIs
The decision-makers attending Ready For IT represent key strategic sectors*.
For you, this means: complex projects, high-stakes challenges, and real decision-making power.
*represented at the 2025 edition
A structured networking
The format is based on One to One meetings scheduled in advance.
You build your schedule based on:
- declared projects;
- targeted sectors;
- strategic profiles.
Each meeting is confirmed by both parties.
Why does this affect your event ROI?
Taking part in Ready For IT is not about:
- waiting for visitors to come to your stand;
- handing out business cards left, right and centre;
- hoping for an uncertain follow-up.
It is about:
- meeting qualified decision-makers;
- building a concrete sales pipeline;
- engaging in in-depth discussions;
- speeding up the sales cycle.
Ready For IT turns IT networking into measurable opportunities.
